So… I was practicing my pitch in front of a bunch of some people who were asked to destroy my dreams or appease my pain.

It was OK. By now, I’m pretty good at pitching.
But, I still have/had trouble with relating what zipper technology truly means for the world.

During questioning, I was asked, “So why do I want a better zipper?”

I rambled, stumbled.
“Uh well …zippers are enabling technologies kinda like semiconductors…”
“All the sexy tech relies on it.”

“PITCH IT LIKE A SEMICONDUCTOR!!”

lol
Why couldn’t I have had this realization years ago?

Semiconductor companies have expensive manufacturing capital demands but huge need.
Semiconductors are the quiet, background tech with simplistic fundamental principles.
Heck, it’s a wet chemistry problem!
(This also means I’m going to compare my capital needs and valuations with semiconductor companies… since I’m the only zipper startup making something totally new since the early 1900s.)

 

 

ZIPPERS ARE ENABLING TECH.

ZIPPERS ENABLE SEXY.

Just like the simple ol’ semiconductor.

 

That cool iPhone in your hands (with your entire life on it)?
Nothing without a powerful semiconductor.

 

That thousand dollar handbag you love?
Nothing without a durable zipper.

That smart home or drone?
Nothing without a powerful semiconductor.

That spacesuit and safety suit?
Nothing without a durable zipper.

 

 

Semiconductor tech was the impetus for Silicon Valley being what it is today… and the software boom.

I wonder what a better zipper will bring about.
Well, actually I know. Already I have inquiries about putting the zippers on stuff that current zippers are inadequate for.

Now I know how to better pitch it.